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What is BRAND VOICE? Natural referencing: what SEO trends for success in 2019? In a constantly evolving sector, driven by new user expectations, it is sometimes difficult to navigate. What if we took stock of the major SEO trends that will help you shine on Google in 2019? SEO Trend #1: What if we went back to the basics of SEO? The year 2018 may have led you to explore the paths of personalization, UX design or even conversational marketing with chatbots .
And that's a good thing: your natural referencing practices must constantly evolve to adapt to the new expectations of Internet users. But these rapid developments can sometimes make us lose sight of the Hong Kong Phone Number essential: providing relevant answers and offering a smooth browsing experience to the same Internet users. What if in 2019, the real trend was to go back to basics? Start by carrying out a complete SEO audit of your website, to identify potential flaws and areas for improvement.
You can also entrust this audit to the SEO agency Zaacom , to benefit from increased expertise and tailor-made recommendations. Examine your content, examine your technical parameters: how can you make them more relevant for Internet users, and more effective for search engines? Finally, don't forget to ask your customers, or your newsletter subscribers , to meet their expectations as accurately as possible: how can you improve their browsing experience on your site? In 2019, the optimization of your website should not only be based on these major trends.
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